

ECONTIGO
packaging design
2025
ELISAVA
Master in Packaging Design
Store-brand
SUPERVISED BY
Francisco Adin Oteiza
IN COLLABORATION
Montserrat Pereyra San Juan
Econtigo is a packaging design project that focuses on designing a cohesive packaging system applied across a range of products under this new identity for the Condis supermarkets.
The design approach highlights the authentic origin of each product through carefully curated photography, ensuring transparency and a direct connection with the consumer. The visual system is intentionally minimal and straightforward, reducing information to its most essential form while maintaining clarity, functionality, and brand consistency.
The result is a packaging line that reflects Condis’ commitment to offering products that feel close, natural, and accessible, while positioning Econtigo as a modern, trustworthy, and consumer-oriented brand.













